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2026-04-22 14:00
Small Publishers Lost 60% of Google Traffic. Here
In September 2023, Google rolled out what they called the "Helpful Content Update." For a lot of small publishers and independent content sites, it was more like a death sentence.
Sites that had been getting 50,000-100,000 monthly visits from Google woke up to 5,000-10,000. Some dropped even further. A publisher I know went from 80,000 monthly organic visits to under 12,000. Overnight.
The forum...
